Editorial Guidelines

Love-show.org publishes independent product files on one Endorphina release and its UK distribution. This policy explains source selection, scoring, commercial funding and the route used to correct an error.

Editorial approach

We review online slots and UK operators, emphasizing practical information over marketing language and concrete figures over vague claims. Weaknesses are identified plainly, not downplayed.

Editorial team

All tests are conducted by a permanent editorial team with a combined 14+ years of iGaming industry experience. Reviews are bylined with verifiable author credentials. Freelance writers, unedited AI-generated content, and sponsored posts are excluded.

Operator testing process

Every operator recommended on love-show.org passes these verification steps:

  1. License verification. An operator licence is matched to the public register maintained by its stated regulator. For the UK shortlist, the controlling record is the Gambling Commission entry and the legal entity shown on it.
  2. Live account registration. Account creation including full KYC verification, with processing time documented.
  3. Deposit test. The cashier review records at least £100 across two eligible transaction routes where the supplied test file supports that check.
  4. Gameplay test. At least 200 spins of Love Show at various stake levels.
  5. Withdrawal test. A minimum of three withdrawals at different amounts via different cashier routes.
  6. Customer support test. Inquiries via live chat and email, with documented response time and quality.

An operator is only listed after successfully completing all steps. Listings are reviewed at least twice yearly and adjusted or removed as needed.

Rating system

Operator and product scores use the same 47-point worksheet. The published rating is the weighted result of the categories listed below, converted to a five-point scale.

  • Payout speed: 25 percent
  • License transparency: 20 percent
  • Bonus fairness (wagering terms, game weighting, max-bet rules): 20 percent
  • Customer service: 15 percent
  • Game selection: 10 percent
  • Mobile and usability: 10 percent

The resulting score from 0-100 is converted to a 5-star scale. Operators with scores below 70 points are not recommended.

Affiliate transparency

Affiliate tracking can produce revenue when a reader follows an operator link and later becomes a customer. That funding does not buy a ranking position or remove a documented drawback. This payment does not influence whether an operator is recommended or its ranking order.

  • Operators do not pay for a listing or favorable placement.
  • The 47-point worksheet, not the commission arrangement, determines ordering.
  • Operators with higher commission rates receive no special treatment.
  • Commercial relationships are identified in the footer and beside a recommendation when the context requires it.

Fact-checking

Numeric claims in editorial material are verified before publication:

  • RTP figures: taken from Endorphina's product material and checked against any certification named in the source pack.
  • Bonus terms: copied from the operator's published promotion rules at the review date. Readers must reopen those rules before funding an account because limits and eligibility can change.
  • License data: verified with the issuing regulator.

Corrections and updates

A supported correction is applied as soon as it can be verified. Substantive revisions receive an update note; the desk does not erase a material mistake without leaving a correction record. Send evidence to: [email protected].

Responsible gaming stance

Gambling is treated as paid entertainment with a risk of harm, never as income. Copy avoids guaranteed-win language, states mathematical limits and links to the National Gambling Helpline, 0808 8020 133, and other UK support services.

What we don't do

  • No 'guaranteed strategies' that ignore mathematical expectation.
  • No promotion of unregulated operators or 'predictor' apps.
  • No promo codes we've verified don't work.
  • No paid content without clear disclosure.
  • No reviews without conducting the actual test.

Methodology updates

The desk rechecks this policy after a material regulatory, market or methodology change and performs a scheduled annual review. The revision date marks the version currently in force.

Updated: April 2026

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